Clients Insights
Incentive Strategy and Communication
Creating an impactful incentive strategy, and ensuring its success through effective communication and measurement, is essential to drive performance and engagement. Through meticulously designed pre-event communications, immersive experiences, a deep understanding of motivational psychology, and a team of digital developers and data analysts, we not only aim to inspire action, but also create a lasting […]
Puppy Love and Wellness Day with Becthle
Let’s talk about the cutest day we planned and delivered for Bechtle. So, picture this, you’re in your office, doing your day-to-day, ticking off your to-do list with authoritative precision.. But suddenly, you hear the magical sounds of.. puppy barks. Yes, people, PUPPIES! Sounds like a dream, right? In collaboration with Bechtle, we orchestrated a […]
Celebrating CI Group’s Commitment to Sustainability- Pip Kenny Named Power 50 Green Champion by Micebook
In a momentous recognition of her unwavering dedication to sustainability within the UK events industry, Pip Kenny, Group Creative Director at CI Group, has been named a Power 50 Green Champion by Micebook. This prestigious accolade is a testament to her remarkable commitment to making a positive impact on the planet and promoting eco-conscious […]
CI Group takes home Gold at The IPM Awards 2023
On Thursday 28th September, CI Group attended the IPM Awards Event, celebrating the successes and recognising the amazing innovation, hard work and creativity that is carried out right across the promotional marketing industry. The IPM Awards event was a showcase of innovation and excellence in our industry, and it wouldn’t have been possible without the […]
A client discussion with the Head of Business Intelligence
Unveiling Strategic Insights using Pearl Analytics’ Market Opportunity Assessment Businesses must remain agile and well-informed to thrive. To shed light on this critical aspect, Maureen Vasquez-Guzman (MVG) BD & MM from CI Group, engages in an illuminating conversation with the Head of Business Intelligence at a prominent chip manufacturing company. Together, they explore how CI […]
How CI Group launched The League of Darkness for The Kraken Rum brand
CI Group enabled Proximo Spirits to grow an unknown challenger brand into a national top-three rum brand in under five years. We achieved this by tapping into the brands core principles and leveraging its unique appeal to promote the brand’s loyalty across consumer and trade – helping to create growth in value of over 300%. The objective […]
Spiff Days: HP Pride ‘Proudly Visible’
In a powerful collaboration, HP and AMD have joined forces for the ‘Proudly Visible’ campaign, which took place throughout the month of June to commemorate Pride. This inspiring initiative aims to champion the LGBTQ+ community in the tech industry and create greater visibility and understanding. HP Pride Spiff Days played a vital role in supporting […]
A look back at Changing Behaviours for Climate Action 2022
7 months ago, CI Group’s sixth annual Changing Behaviours Event (CBE) took place at Kew Gardens, London. Each year guests are invited to offer unique perspectives on changing behaviours, stemming from their own professional and cultural experiences and our last CBE event had a particular emphasis on sustainability. We encouraged leaders to think about how they […]
Spiff Days: Creating Unforgettable Live Experiences
Spiff days are live days that take place at partner offices on behalf of technology vendors. The key aim can vary but they usually they are one or all of the following: brand awareness, product launches, product/service training, device/product preferences, device benefits and ultimately drive sales. We offer a full service for this from Discovery, […]
Computacenter hosts 6th successful annual Sales Kick Off conference with the help of CI Group
Computacenter’s annual 2-day Group Kick Off event in Manchester Central brought 2000 people in the sales teams from Europe and North America together from across the world to celebrate the successes of the previous year and set the agenda for the year ahead. A major part of the event was the Technology Village which provided […]