Our Events Insights

Spiff Days: Creating Unforgettable Live Experiences

Spiff days are live days that take place at partner offices on behalf of technology vendors. The key aim can vary but they usually they are one or all of the following: brand awareness, product launches, product/service training, device/product preferences, device benefits and ultimately drive sales. We offer a full service for this from Discovery, […]

8 ways to Maximise PR Opportunities at Trade Exhibitions

“Thanks very much for all your help. It’s been great.” This is what several clients, industry contacts and the event organisers recently said to the CI Group B2B PR team at the end of International Confex, one of the major events for conference and meetings industry. For the team, it was the end of a […]

The Future of Events is Greener: 5 Tips for Reducing Your Footprint and Building a Sustainable Future for Events

Sustainability has proved itself an essential driver for commerce, with a sizeable growth and a clear consumer shift towards products and services demonstrating stronger sustainable credentials. More than 80% of consumers would choose to buy from a business that demonstrates environmental responsibility with 33% prepared to pay a premium for it (McKinsey). So, it’s clear that good […]

Computacenter hosts 6th successful annual Sales Kick Off conference with the help of CI Group

Computacenter’s annual 2-day Group Kick Off event in Manchester Central brought 2000 people in the sales teams from Europe and North America together from across the world to celebrate the successes of the previous year and set the agenda for the year ahead. A major part of the event was the Technology Village which provided […]

Liber App Delivers Event Safety to Salon Privé

On Sept 23 the doors opened to Blenheim Palace for Salon Privé 2020 and put our Liber application to the test for 8000 expectant car enthusiasts. 

Driving Performance Data

Welcome to our Changing Behaviours event series. On August 7th we returned to elite sport for inspiration and insight from our keynote speaker, a guest fresh from the Formula 1 paddock. 

Leading High-Performance Teams

Watch extended highlights of our Changing Behaviours event as we navigate the 'new normal' for sport and large scale events through a global pandemic. Eddie Jones of England Rugby joins us from Japan with his insights.

Changing Behaviours with England Rugby Head Coach, Eddie Jones

Eddie Jones and his team have received a warm welcome in Japan ahead of the Rugby World Cup. We too wanted to say our own warm "Thank You" to our clients and guests who helped make our recent Changing Behaviours lunch with England's Head Coach such a resounding success.

Changing Behaviours with The Football Association’s Martin Glenn

Our last event took place at the Ivy in October last year and was a fantastic success. We welcomed Martin Glen as our speaker – the current CEO of the FA who has previously been CEO of companies such as Pepisco and United Biscuits. Read more to view key insights that over the years, Martin found to help to successfully Change Behaviours.

Changing Behaviours with Neuromarketing Expert and Author, Phil Barden

Sharing his insight on what makes consumers change behaviours. Phil Barden spent 25 years of his life working in Unilever, Diageo and T-Mobile trying to influence consumer behaviour in favour of his brands and products.

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